⚡ Electrifying Debut: BE6 Takes the Spotlight
The Mahindra BE6 made a grand entrance, capturing attention across social media platforms. A viral video featuring influencer Joji Thampi showcased the BE6’s instant acceleration and silent cabin, even in Eco Mode. Switching to Race Mode revealed the SUV’s dynamic character, challenging perceptions of EVs being “boring” or “slow.”
This organic, influencer-driven content resonated with audiences, highlighting the BE6’s emotional appeal and driving excitement.
📈 Record-Breaking Bookings: A New Benchmark
On its launch day, the BE6, alongside the XEV 9e, secured a staggering 30,179 bookings, with the BE6 accounting for 13,279 of them . This overwhelming response underscores the growing consumer appetite for advanced, design-forward electric vehicles from Indian manufacturers.
🚘 Design: A Futuristic Vision
The BE6’s design is a departure from conventional SUV aesthetics, embracing a bold, futuristic, and performance-oriented stance.
Exterior Highlights:
- Coupe-inspired silhouette with a high rear deck
- Sharp, angular lines and modern styling elements
- C-shaped LED DRLs and full-width wraparound LED tail-lights
- Flush door handles and 19-inch aero-optimized wheels (20-inch optional)
- Two-part split spoiler and diffuser-like rear bumper
Interior Features:
- Dual 12.3-inch floating screens for instrument cluster and infotainment
- Augmented Reality HUD that projects key driving info directly onto the windshield for a futuristic, heads-up experience.
- Ambient lighting and temperature settings curated by A.R. Rahman
- Aircraft-inspired gear selector and wraparound halo loop enhancing the cockpit feel
- 455-litre boot space complemented by a 45-litre frunk
While the design emphasizes sportiness, rear seat comfort is optimized for two adults and a child, with limited width for three adults and under-thigh support similar to compact SUVs.
🖤 Stealth Black: A Statement in Style
The BE6 is available in eight vibrant colors, including the striking Stealth Black. This hue complements the SUV’s aggressive design, enhancing its bold visual impact and aligning with its fighter jet-inspired aesthetics.
⚙️ Under the Hood – Performance Meets Innovation
Built on Mahindra’s dedicated INGLO platform, the BE6 offers a robust and advanced technical foundation.
Battery Options:
- 59 kWh with an ARAI-certified range of 557 km
- 79 kWh with an ARAI-certified range of 682-683 km
Performance Metrics:
- 59 kWh: 228-231 Bhp, 0-100 km/h in 7.2 seconds
- 79 kWh: 282-286 Bhp, 0-100 km/h in 6.7 seconds
- Both variants deliver 380 Nm of peak torque
- Top speed electronically capped at 202 km/h
Charging Capabilities:
- Ultra-fast DC charging powers the BE.06 from 20% to 80% in just 20 minutes using a 175 kW charger. At home, recharge fully in around 11.7 hours with a 7.2 kW charger, or cut it down to 7 hours using an 11.2 kW unit.
🛡️ Safety and Technology
The BE6 prioritizes safety and technological innovation:
- Level 2 ADAS with over 17 functions, including Adaptive Cruise Control, Lane Keep Assist, and Autonomous Emergency Braking
- Augmented Reality HUD enhancing driving focus
- 5G connectivity, wireless Apple CarPlay and Android Auto, and pre-installed OTT apps
- Over-the-air (OTA) updates ensuring the system remains current
- 16-speaker Harman Kardon sound system for immersive audio
- In-car camera, Secure360 surveillance, and specialized Pet Mode & Camp Mode
- Boasting a 5-star Bharat NCAP safety rating, up to 7 airbags, and cutting-edge electronic stability control.
📊 Variant Overview
| Variant | Battery | Power (Bhp) | Torque (Nm) | 0-100 km/h | ARAI Range (km) | Price (₹ Lakh) | Deliveries Start |
|---|---|---|---|---|---|---|---|
| Pack One | 59 kWh | 228-231 | 380 | 7.2 s | 557 | 18.90 | August 2025 |
| Pack Two | 59 kWh | 228-231 | 380 | 7.2 s | 557 | 21.90 | July 2025 |
| Pack Three Select | 59 kWh | 228-231 | 380 | 7.2 s | 557 | 24.50 | June 2025 |
| Pack Three | 79 kWh | 282-286 | 380 | 6.7 s | 682-683 | 26.90 | Mid-March 2025 |
BE6—India’s Electric Revolution
the Mahindra BE6 isn’t just an electric SUV—it’s India’s bold statement of automotive innovation and safety excellence. With its blend of performance, design, and technology, the BE6 is poised to redefine the EV landscape in India and beyond.
🏷️ Mahindra BE6 Price in India: What We Expect vs What We Might Get
The Mahindra BE6 is not just another EV—it’s a bold disruptor in the Indian electric vehicle market. With an aggressive pricing strategy and a wide range of features, the BE6 offers immense value compared to both domestic and international rivals.
💰 Variant-wise Pricing Breakdown
The Mahindra BE6 is available in five variants, ranging from ₹18.90 lakh to ₹26.90 lakh (ex-showroom). Notably, the price does not include a home charger—buyers need to purchase either a 7.2 kW (~₹50,000) or 11.2 kW (~₹75,000) charger separately. The flagship Pack Three variant comes with an on-road price of approximately ₹28.46 lakh in New Delhi.
Mahindra BE6 Variant-wise Pricing & Features
| Variant | Ex-Showroom Price | Battery Pack | Key Differentiating Features |
|---|---|---|---|
| Pack One | ₹18.90 Lakh | 59 kWh | R18 steel wheels, Bi-LED headlamps, 6 airbags, twin 12.3″ screens, wireless CarPlay/Android Auto |
| Pack One Above | ₹20.50 Lakh | 59 kWh | R19 wheels, fixed glass roof, TPMS, wireless charging, dual-zone climate control |
| Pack Two | ₹21.90 Lakh | 59 kWh | R19 alloy wheels, fog lamps, Level 2 ADAS, Harman Kardon 16-speaker audio |
| Pack Three Select | ₹24.50 Lakh | 59 kWh | C-shaped DRLs, leatherette seats, 7 airbags, 360° camera, Auto Park, blind view monitor |
| Pack Three | ₹26.90 Lakh | 79 kWh | Optional 20″ alloys, ambient lighting (16M colors), AR HUD, Level 2 ADAS with auto lane change |
💥 Value That Challenges the Segment
The fully-loaded BE6 Pack Three, priced at ₹26.90 lakh, undercuts the Hyundai Ioniq 5 (₹46.05 lakh) by nearly half—offering premium EV vibes without the luxury price tag. Yet, it offers more advanced features—like a selfie camera, AR-based heads-up display, and Auto Park assist—making it a better value for money proposition.
Mahindra isn’t just undercutting prices; it’s reshaping expectations. By offering premium tech and features at a lower cost, the Mahindra BE6 is democratizing electric mobility in India.
Key takeaways:
- AR HUD, in-car camera, ambient lighting, dual wireless chargers—rare even in higher-priced rivals.
- Cleverly curated features amplify the ‘wow’ factor without inflating the price tag.
- Unique and “Instagrammable” features increase the vehicle’s viral appeal.
⚔️ Mahindra BE6 vs Key Competitors
BE6 vs Hyundai Ioniq 5
- Price: ₹26.90L vs ₹46.05L
- Range: 682 km vs 631 km
- Power: Up to 286 Bhp vs 217 Bhp
- Charging Speed: 175 kW vs 350 kW—on paper it’s a gap, but in real-world use, the time difference is barely noticeable.
- Features: Mahindra BE6 wins with AR HUD, dual chargers, and selfie camera
- V2L support: Only on Ioniq 5
BE6 vs Tata Avinya (Est.)
- Price: ₹40–60 lakh (Est.)
- Details: Limited info on charging and range
- BE6 Advantage: Fast charging, premium features at a much lower price
BE6 vs Mahindra XUV.e9
- Price: ₹18.90L vs ₹21.90L
- Boot Space: XUV.e9 wins (663L vs 455L)
- Design: BE6 seen as more modern, suited for city use and style-focused buyers
- Target Use: Mahindra BE6 for enthusiasts and urban drivers; XUV.e9 for touring and rear-seat comfort
🧠 Strategic Pricing: A Masterstroke
Mahindra’s strategy is clear:
- Create internal differentiation without cannibalizing EV sales.
- Offer distinct EVs for different buyer personas—performance & design (BE6) vs practicality (XUV.e9).
- Establish Mahindra as a serious contender in the premium EV space while keeping its Indian identity intact.
Premium Performance, Affordable Price
The Mahindra BE6 emerges as a radical electric SUV with a clear value proposition:
- Affordable pricing (₹18.90–26.90 lakh)
- Advanced features & premium design
- Disruptive presence in the Indian EV segment
For Indian buyers seeking style, performance, and tech without stretching their budget, the Mahindra BE6 is a game-changer. It doesn’t just compete—it dominates the conversation.
